On December 18th, 2014, the grand meeting of new Zhongyuan ceramics dealers was held in Hilton Hotel, Foshan. At the meeting, the leaders and guests of the manufacturer summarized and shared the brand development achievements of new Zhongyuan ceramics in 2014
on December 18, 2014, the national dealer event of new Zhongyuan ceramics was grandly held in Hilton Hotel, Foshan. At the meeting, the leading guests of the manufacturer summarized and shared the brand development achievements of new Zhongyuan ceramics in 2014, and made a far-sighted strategic layout for the overall work in 2015
in the afternoon of the same day, nearly a thousand dealers purchased ceramic boutiques in the headquarters' exhibition hall, including royal gold makeup bricks, Tuscan antique bricks, V8 series inkjet microcrystalline stones, v7ii new super microcrystalline and so on, laying a solid foundation for the marketing work in 2015
at the meeting, xinzhongyuan ceramics analyzed the opportunities and challenges faced by xinzhongyuan ceramics at this stage from all aspects of the market environment faced by dealers and manufacturers, and put forward from a strategic height that for manufacturers, brands will become scarce resources in the market, and for distributors, the market competition will be the competition of personnel, teams, business ideas and internal mechanisms. In 2014, new Zhongyuan ceramics continued to move forward around the three strategic goals of high-end brand, achieving first-class brand in the industry and leading brand of Microcrystalline stone
under the background of the rapid evolution of the ceramic industry from disorderly competition to orderly competition and then to multi head competition in the past, in order to follow the development trend of the industry and closely follow the development goals of the enterprise, new Zhongyuan ceramics has formulated brand-new brand marketing strategies in five aspects: products, channels, terminal promotion, brand communication and team building
by taking consumers as the core, shaping a professional and practical team, producing and developing leading products and other measures, xinzhongyuan ceramics will open up the road of high-end brand, realize the benign brand carrier and the sustainable development of the enterprise, and truly achieve win-win and long-term development for manufacturers